Creating Momentum in Patient Support: Overcoming Key Hurdles in Medication Access
Complete Patient Support for the Medication Journey
In the evolving landscape of the patient support market in healthcare, patients’ ability to get on – and stay on – needed therapies is increasingly difficult. There is no single answer to this conundrum, but pharma brand managers have more options than ever to reverse this troubling trend and get the right medications into the hands of patients quickly.
This eBook is an essential guide that takes you deep into the heart of modern pharmaceutical care — where cutting-edge hub services, financial assistance, and advanced communication strategies transform the journey from prescription to patient well-being.
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What You'll Learn:

How well executed Hub Services can break medication access barriers while relieving the admin burden from HCPs.

The effects of Copay Assistance in promoting medication adherence and how it extends beyond financial relief.

The power of tailored messaging through electronic health records (EHRs) and direct communication channels.