Industry Smarts
Check out the latest from our team of industry veterans and service innovators here at ConnectiveRx. This is a mix of articles and ideas that our in-house thought leaders have published across the industry plus blogs featuring our own perspectives on the meaty issues pharmaceutical brands face today.
Tapping Into Provider-Patient Bonds: Effective Messaging Through Existing Healthcare Channels
Read MoreBracing for Impact: The Future of Hub, PAP, and Affordability Programs Under the Inflation Reduction Act
Read MoreBeyond the Media Buy: Opening the Pandora’s Box of Point-of-Care Program Measurement
Read MoreUnderstanding How Prescribers Use Their EHR in Administrative Workflow and Patient-Visit Workflow
Read MorePrescribers More Likely to Choose Brands with Automated Processes for Buy-and-Bill Copay Assistance
Read More5 Core Tenets of HCP-focused Point-of-Care Marketing
As published in PM360 Magazine
Read MorePutting Power in the Hands of Patients: The Human Side of Pharmaceutical Marketing
Read MoreBuilding a 360° View and Delivering Fully Integrated, Actionable Reporting Through Data
Read MoreTop Indicators That a Hub Launch Will Succeed: Discovery + Partnership
As published by Drug Channels Institute
Read MoreChris Dowd Is 2023 Pinnacle Award Winner For Career in Affordability
As published in MM+M magazine
Read MoreInforma Connect Hub West 2022 Post-Conference Brief: Hub Strategy & Tactics Highlights
Read MoreInforma Connect Hub West 2022 Post-Conference Brief: Legal, Regulatory, and Standards Highlights
Read MoreThrowing Banner Ads on Websites is so Basic. Instead, Get Your Client’s Savings Offer in Front of HCPs While They’re Prescribing in the EHR
Read MoreThe Point of Care Marketing Association Welcomes ConnectiveRx As Newest Member
News from the Point of Care Marketing Association
Read MoreEnd-to-End Patient Engagement is the Key to Improving Adherence
As published by PM360 magazine
Read MoreYour Brand Just Got Added to a Must-Have Formulary: Now What?
As published by Drug Channels Institute
Read MoreDefeating Copay Maximizer Programs: Supporting Clients in the Battle Against Payer Cost-Shifting
Read More3 Key Factors Driving Patient Adherence and Compliance
As published in PM360 magazine
Read MoreReadjusting the Life Sciences Industry’s Approach to Improving Adherence
As published in PM360 magazine
Read MoreOvercoming Payers’ Accumulator Adjustment Programs: A Key Step in Supporting Patient Access and Adherence
Read MoreTop Reasons Patients Fail to Fill Post-discharge Prescriptions (and what you can do about it)
Read MoreThe New Hub Features Improving Patient Assistance
As published by Drug Channels Institute
Read MoreTakeaways From CRx and Client Panel Live at MM+M Transform '22
As published by MM+M magazine
Read MoreCompeting Against Generic Alternatives? Highlight Your Savings Offer While Prescribers Are in the EHR
Read MoreWhat makes a Hub Program successful?
As published by Pharmaceutical Commerce magazine
Read MoreThree Key Insights About the Prescription Journey in 2022 and Beyond
As published in PM360 magazine
Read MoreEase Patient & Provider Journeys by Combining Hub Services & Copay ePA
As published in Pharmaceutical Commerce magazine
Read MoreThe Evolving Medical Benefits Landscape—Are you Ready for It?
As published by Drug Channels Institute
Read MoreOur Voices Matter
From the co-chair of our CRx employee resource group Proud@ConnectiveRx.
Read MoreConnectiveRx: Running on Innovation and Human Empathy
As published in MM+M magazine
Read MoreAstraZeneca Brand Leader Earns a Trailblazer Award for ConnectiveRx Hub Program Utilizing Non-Commercial Pharmacy for Enrollment
As published by PM360 magazine
Read MoreFour Big Implications for Patients & The Prescription Journey in 2022
As published by Drug Channels Institute
Read MoreCopay Utilization Continues to Increase Amid Pandemic
As published in Specialty Pharmacy Continuum magazine
Read MoreAward winner: ePA & First-Fill Copay Program from Teva & ConnectiveRx
As published in PM360 magazine
Read MoreTop Takeaways from the Ninth Annual Coupon and Copay Forum
As published in PM360 magazine
Read MoreFive powerful Covid-related shifts in patient care
As published in Pharmaceutical Commerce
Read MoreReaching Prescribers Where Their Eyes Are—In the EHR
As published in PM360 magazine
Read More(Part 3) Reaching Patients Along The Specialty Medication Journey: Persistent Patients
Read MoreUsing Data to Drive Patient Adherence, Health, and Brand Revenues
As published by PM360 magazine
Read More