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Gross-To-Net FOMO:

What GTN Dangers Are You Missing Post-Launch?

Your on-demand access to the recorded discussion is now available.

Uncover the Hidden GTN Risks Impacting Your Bottom Line 

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What You Don't Know About GTN Pressures Could Be Costing You Millions

Gross-to-net (GTN) planning doesn’t end at launch—it evolves. While pre-launch strategies account for rebates, distribution fees, and payer contracts, the real challenges emerge post-launch. Incognito accumulators & maximizers, pharmacy economics, and unexpected claim behaviors can quietly erode your program dollars, leaving you accountable for losses you couldn’t predict.

In this webinar, we’ll explore:

  • The evolving dynamics of GTN pressures post-launch
  • How accumulators, maximizers, and pharmacy economics impact your copay funds
  • Strategies to identify and mitigate risks before they affect your bottom line

 

Featuring a Conversation with:

Dowd - Chris 2023 (2)
SVP, Market Development, ConnectiveRx
Patrick Coyle
Founder, NextGen GTN™

Are Your Patient Support Programs IRA Ready?

Hub and copay programs are likely to encounter complex payer tactics like benefit redesign and reduced plan availability. Our recent live event offers expert insights on navigating these challenges effectively. 

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GUIDE

Pharma Messaging 2025: What's Hot, What's Next, and Why It Matters