Industry Smarts
Check out the latest from our team of industry veterans and service innovators here at ConnectiveRx. This is a mix of articles and ideas that our in-house thought leaders have published across the industry plus blogs featuring our own perspectives on the meaty issues pharmaceutical brands face today.
ARTICLE
Beyond the Media Buy: Opening the Pandora’s Box of Point-of-Care Program Measurement
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BLOG
Understanding How Prescribers Use Their EHR in Administrative Workflow and Patient-Visit Workflow
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BLOG
Throwing Banner Ads on Websites is so Basic. Instead, Get Your Client’s Savings Offer in Front of HCPs While They’re Prescribing in the EHR
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NEWS
The Point of Care Marketing Association Welcomes ConnectiveRx As Newest Member
News from the Point of Care Marketing Association
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ARTICLE
Your Brand Just Got Added to a Must-Have Formulary: Now What?
As published by Drug Channels Institute
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ARTICLE
3 Key Factors Driving Patient Adherence and Compliance
As published in PM360 magazine
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ARTICLE
Readjusting the Life Sciences Industry’s Approach to Improving Adherence
As published in PM360 magazine
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BLOG
Top Reasons Patients Fail to Fill Post-discharge Prescriptions (and what you can do about it)
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ARTICLE
Takeaways From CRx and Client Panel Live at MM+M Transform '22
As published by MM+M magazine
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BLOG
Competing Against Generic Alternatives? Highlight Your Savings Offer While Prescribers Are in the EHR
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ARTICLE
Reaching Prescribers Where Their Eyes Are—In the EHR
As published in PM360 magazine
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ARTICLE
Using Data to Drive Patient Adherence, Health, and Brand Revenues
As published by PM360 magazine
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