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Introducing ConnectiveRx:
Who we are, what we do
and how we can help.

ConnectiveRx was formed in late 2015 by bringing together PSKW, pioneers in affordability solutions, and PDR, innovators in advanced adherence communications products. We continue to be the home of the PDR, Physicians' Desk Reference, trusted by healthcare professionals to deliver credible drug information for over 70 years.

In 2017, ConnectiveRx teamed up with Careform, the Pittsburgh-based leader in technology-enabled specialty medication hub services. Careform leverages innovative technology combined with concierge-style service to get patients on their medications faster by partnering with pharmaceutical companies to provide simplified access to specialty medications and therapies.

ConnectiveRx brings industry leadership from pharma services, e-prescribing network services, retail pharmacy and commercial payers to deliver affordability and adherence solutions excellence. We work with over 150 pharmaceutical manufacturers and serve hundreds of brands at all stages of the product lifecycle. We connect patients, prescribers and pharmacists to power the connective medication journey.


Our market-leading expertise in designing, implementing and optimizing affordability solutions has helped millions of eligible patients

Our connected health communications network reaches about 900,000 prescribers, over 76,000 pharmacists and approximately 190 million patients

Our advanced analytics services analyze our approximately 2 billion annual prescription transactions to provide clients with information to design, optimize and manage programs throughout the lifecycle of the brand

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Connect with the right
prescribers, create
demand and get patients
on therapy.

We help brands introduce new products and grow their markets by creating awareness and demand. Behavior-informed messaging and targeted acquisition programs find the right patients and help them get started on therapy.

We connect your brand with prescribers, pharmacists and patients before, during and after healthcare encounters both inside and outside of EHR and pharmacy clinical workflow to support product availability and patient access.


Introducing your brand to healthcare professionals (HCPs) and patients across channels

Reach more than 300,000 active prescribers within their EHR (about 60% of prescribers in ambulatory care)

Inform about 900,000 prescribers and over 76,000 pharmacists via email

Reach over 150 million patients via their prescribers to deliver personalized education at the point of care

In 2017, we reached over 59 million patients to deliver personalized education in the pharmacy

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Customize patient
access programs that
help patients start and
continue medications.

We help brands increase access to therapies for eligible patients by providing the means to make medications more affordable both at the pharmacy counter and via buy and bill reimbursement services. We foster uptake of affordability offers by communicating with prescribers, pharmacists and patients through multiple channels including pharma representatives, EHR e-prescribing, text-to-patient, online access and pharmacy dispensing workflow systems. We provide data-driven insights to help design, manage and optimize messaging and affordability programs.


Ensuring your brand is accessible to healthcare professionals (HCPs) and eligible patients across channels

Over 870,000 prescribers have used ConnectiveRx copay services

First-fill rates increased by 4% to 6% with ConnectiveRx messaging and affordability programs

A recent ConnectiveRx adherence study of over 1.3 million patients showed patients using coupons filled an average of 8.9 scripts vs. 5.0 scripts for non-coupon patients

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Identify and reconnect
with non-adherent and
lapsed patients to drive
compliance and persistency.

We help brands at all stages of the lifecycle to drive medication adherence. We start by engaging the prescriber and help motivate patients to fill their prescriptions by delivering personalized information in their prescriber’s office, in the pharmacy, at home and beyond to improve compliance and persistency. We reconnect with lapsed patients in the pharmacy and at home to restart therapy. The utilization of dispensed and refill data from our connected network allows for personalized messaging to support treatment based on the patient’s adherence status.


Encouraging patients to stay adherent to your brand by providing motivation and access tools at the right time

Demonstrated to increase overall prescriptions by 2% to 5% or more after the first fill

Send personalized refill and restart education from the pharmacy to patients at home

Deliver personalized education with drive-to-fill and refill messages to over 190 million patients via their prescribers and pharmacists

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Design, manage and
optimize programs
using the power of
connected analytics.

We utilize advanced analytic tools and current behavioral information from our connected network to plan, manage and optimize communication and affordability programs all along the medication journey. These proprietary tools along with market intelligence and deep therapeutic expertise allow us to deliver unmatched insights and consultation. Our business intelligence platform enables users to quickly consume, analyze and react to the key factors that impact their business through a number of smart visualizations and interactive reports.


Providing current program performance and actionable analytics:

Program, offer and channel optimization

Forecasting modules

Campaign impact

Marketing insights

Custom analytics

Advanced analytic services

Client reporting and advanced insights portal

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Get the latest from ConnectiveRx

ConnectiveRx drives innovation in patient access and prescriber engagement. We connect patients, prescribers and pharmacists in workflow and beyond to power the connective medication journey. Learn from the opinion leaders at ConnectiveRx, the go-to people in their fields of expertise, who inspire us with their innovative ideas.

White paper

Boosting adherence via prescriber delivery of written point of care patient education

White paper

Impact of displaying in-EHR patient drug prices with or without patient savings

White paper

Copay accumulator adjustment programs: A new kind of sticker shock

White paper

EHR patient portals: Understanding patient participation and preferences

White paper

Boosting patient engagement through patient portals

White paper

Identifying government beneficiaries to assist manufacturers in blocking their participation in copay programs

White paper

Optimizing brand access strategies with wrap-around prescriber messaging: Augment copay program success through targeted communication

White paper

Boost prescriber knowledge and confidence using in-EHR formulary-status messaging

White paper

Copay coupon distribution channels: effectiveness and preference

White paper

Two ways to reimagine email communications to healthcare professionals

White paper

Prescribers' focus on patient out-of-pocket drug cost

White paper

Prescribers' response to drug affordability and managed care challenges

White paper

Prescribers' expectations of specialty pharmacy services

White paper

ConnectiveRx copay programs' impact on medication adherence: A detailed analysis of >1.3 million patients

White paper

Providing feedback to prescribers regarding patients' use of copay programs


Prescribers' focus on patient out-of-pocket drug cost


Teach with an email and remind in-EHR: Why wrap-around prescriber messaging works


The state of copay: How are copay providers adapting to solve today’s adherence challenges?


Connecting the dots from engagement to adherence: New potential pathways can increase patient engagement


Boost medication adherence via the EHR: In-workflow messaging can reduce risk of cost-based prescription abandonment


Reduce patient out-of-pocket costs: Ensuring patients can afford your medication is the first step to improving medication adherence


Introducing the Connective Medication Journey: This journey creates an actionable adherence model for brand teams


Five imperatives for coupon and copay program success: A compendium from the thought leaders at ConnectiveRx

Info sheet

Introducing ConnectiveRx: We simplify how people get and stay on medications by providing information, savings and access

Info sheet

Patient Copay Inform: A ConnectiveRx solution to enhance brand affordability programs and help increase adherence

Info sheet

Prescriber Copay Inform: A ConnectiveRx solution to enhance brand affordability programs and help increase adherence

Info sheet

PDR by ConnectiveRx: PDR has become the Prescribers' Digital Reference

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Meet the team

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Learn about working at ConnectiveRx

Browse and Apply

The ConnectiveRx purpose is to simplify how people get and stay on medications by providing information, savings and access. We hire talented, innovative people who want to contribute to helping prescribers, pharmacists and patients by providing education, information and affordability services throughout the patient’s ongoing medication journey.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Visit our recruiting site to browse job listings and apply

Whippany, NJ

The Crossings at Jefferson Park
200 Jefferson Park
Whippany, NJ 07981
Toll free: 888-227-6469
Phone: 908-809-6100

Pittsburgh, PA

400 Holiday Drive
Pittsburgh, PA 15220

Fairfield, NJ

100 Passaic Ave
Suite 245
Fairfield, NJ 07004

Blue Bell, PA

480 Norristown Road
Suite 100
Blue Bell, PA 19422

St Louis, MO

1001 Craig Road
Suite 100
St. Louis, MO 63146

Newport Beach, CA

4343 Von Karman
Suite 150
Newport Beach, CA 92660

Santa Monica, CA

2500 Broadway, Building F-125
Santa Monica, CA 90404

Get in touch
with us.

This form is intended for business inquiries, newsletter requests, privacy questions related to this website, and general questions about ConnectiveRx only. We are not able to respond to individual questions about specific programs or offers. Do not submit your prescription or other personal medical information here; for individual assistance, please contact our customer service team at 908-809-6100.

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